How to include Public Relations in Comms Planning

TitleHow to include Public Relations in Comms Planning
Purchase / Wish List
Google
Game CodeSEM26ND306419
Start DateThursday July 30, 2026 - 4:00 pm
End DateThursday July 30, 2026 - 5:00 pm
Cost$0
Tickets Available50/50
Short DescriptionMost gaming professionals & FLGS underutilize public relations. PR encompasses areas marketing doesn't address, including internal comms, reputation management, crisis communications & more.
Long DescriptionMany people think of media relations when they hear "public relations," but that's just one facet - and mass media is dying. Unlike marketing's focus on creating purchase conditions, new strategies in PR focus on managing your reputation and building relationships with various audiences. In practice, marketing and PR work best when integrated. This seminar will show attendees how to create cohesive campaigns that both drive sales and build brand credibility. Learn: The difference between PR and marketing (and why you need both) Five PR tools beyond media relations that build lasting relationships How to turn one announcement into 5+ pieces of content across multiple channels When to handle PR in-house vs. when to hire a professional How to develop an integrated communications plan on any budget Where to find additional resources without getting a PR degree
Event TypeSEM - Seminar
Game System
Rules Edition
Group/CompanyWinWrite
Minimum Players5
Maximum Players50
Age RequiredMature (18+)
Experience RequiredNone (You've never played before - rules will be taught)
LocationStadium
RoomMeeting Room 8
Table
GM Names
Web Addresswinwrite.pro
Email Contact[email protected]
Tournament0